Fighting ‘fake news’ the Chinese way: China bans unauthorised deepfakes
The Chinese government is making it illegal to publish any deepfakes or other AI-created media that could mislead or misinform the public.
Earlier this week, Chinese regulators announced new rules around releasing and publishing video and audio content, specifically imposing a ban on deepfakes made with VR or AI technologies.
The rise of deepfakes is becoming a legitimate concern, prompting the Chinese government to crack down on their illegal use. The new regulations also demand that any use of AI or virtual reality for creating content be clearly and prominently marked.
According to Reuters, the Cyberspace Administration of China (CAC) pointed to the potential misuse of deepfake technology, saying that it could “endanger national security, disrupt social stability, disrupt social order and infringe upon the legitimate rights and interests of others”.
The new law is meant to combat fake news and political misinformation — though it’s still unclear how the government plans to identify deepfakes in the first place, given how they can be notoriously difficult to detect. There are also some major privacy concerns around the decision, with many pointing out that the rules will add further restrictions on the digital lives of its citizens.
With deepfake technology rapidly maturing, it is likely deepfakes could become a serious problem soon. Many companies are already exploring ways to tackle the issue through both technology-based and policy solutions, but as always, awareness is one of the best defences out there. Forewarned is forearmed.